Resort-casino first of flashy new breed in Ariz. gaming
Billboards for the new Wild Horse Pass Hotel & Casino dot Interstate 10 East for miles before its Chandler exit, beckoning gamblers to "Run Wild" beginning tonight. One billboard that stands out from the rest is the one closest to the hotel: a humorous pitch for Harrah's Ak-Chin Casino Resort, which is 17 miles away. "Everyone's favorite casino, Exit 164," it says. "Another casino: next exit."