Places like Squaw Valley Ski Resort have yet to consider a name change.

Some Old, Some New: 10 Products, Places, and Items Called Squaw

Vincent Schilling

Though the origin of the word “squaw” is a topic that has been debated over the years, the idea behind it has a certain negative connotation for our sacred Native women. Though whether the word is respectful or disrespectful is not clear, one thing is—some or most of the following items we found are not coming from a place of reverence.

RELATED: The Word ‘Squaw’: Offensive or Not?

“The White Squaw”

From 1956, this film is still available today on Amazon and eBay. Perched on a rock in a green dress, this character was a true “fighting woman of the West.”

Sassy Squaw Costume

Such vendors as Seven ‘til Midnight and DDMA sell these frustrating stereotypical costumes for anywhere from $25 to $69. A simple Google search tells you similar items for pre-teen girls have been discontinued, but there is still work to be done—so many Indian costumes still exist.


Also known as partridge berry, deer berry, squaw berry—among other names—this herb is touted as one long used by Native tribes for female reproductive cycles and regulation. WebMD even lists it as a supplement for anxiety, diarrhea and edema.

Squaw Valley

For years efforts have been made to strike the word squaw from publicly named sites. For instance, the once-named Squaw Peak in Maricopa, Arizona was renamed to Piestewa Peak after the passing of Soldier Lori Piestewa. But to this day, the famous Squaw Valley Ski Resort in Olympic Valley, California remains. In case anyone ever argues that the Squaw Valley has nothing to do with Native people, here are a couple matchbooks from 1960 that suggest otherwise.

RELATED: From shame to honor: Piestewa Peak replaces Squaw Peak

Squaws Along the Yukon

Available now on any online music store, “Squaws Along the Yukon” is an offensive country song by Hank Thompson. With lyrics like: “She makes her underwear from hides of grizzly bear,” and “bathes in ice cold water every day,” and “Ooga ooga mooska, which means that I love you If you’ll be my baby, I'll ooga ooga mooska you” is a tasteless song.

Squaw Lamp

This tripod lamp with a vintage squaw label is for sale on Amazon for $32.89. This design is from the Centerville Canning Company and shows extra sifted peas alongside a Native woman.

Indian Chief and Squaw Puzzle

Though it is largely unavailable online, this puzzle entitled “Indian Chief and Squaw” can be found with a bit of digging on eBay, Amazon and other outlets. Hopefully it is becoming unavailable because people are coming to their senses.

Herne the Hunter 5: Apache Squaw

In this Kindle book, author John J. McLaglen dives into stereotype headfirst with his $1.99 Western Apache Squaw. The description of his book indicates what can be expected.

“Elisha Parsons was a hard man. His wife, Emmie-Lou, was the opposite—warm and tender and willing. Trouble was, she wanted to escape him as much as he wanted to contain her. So it was almost a relief when One Eye and his Apaches captured her. But for Jed Herne a contract was a contract… And the seductive Emmie-Lou, a band of savage Indians, and the Mexican bandit men called El Capitan was sure as hell some resistance!”

Squaw Bread

In February 2013, Milton’s supposedly discontinued the name of one of their products—Squaw Bread—due to its offensive nature. The bread no longer exists on their website. Aspen Mills is another company that now sells the product for $46 for a case of six loaves.

RELATED: Milton’s Squaw Bread: Not Forgotten, But Is It Gone?

Looting Squaw

This disturbing white metal and resin figurine of a Native woman in regalia taking the clothing off of a fallen U.S. Cavalryman is a supposed moment from Custer’s last battle. The figure, among others, are available on a UK website called Black Hawk Toy Soldier.

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